Nicole Roberts
UX Research Lead
About Nicole
Nicole Roberts evaluates tools from a user experience perspective. Former UX research lead at Microsoft and Spotify.
With 9 years in UX research, Nicole reviews tools for their actual usability and user satisfaction.
She specializes in design, research, and product management tools.
Education & Credentials
MS Human-Computer Interaction, Georgia Tech
Areas of Expertise
Product Reviews by Nicole
Indicative
Comprehensive Indicative Review: Insights for 2025
Introduction In today's data-driven landscape, understanding customer behavior is essential for businesses looking to thrive. Indicative is a customer analytics platform that aims to simplify the process of extracting insights from customer data.
Mouseflow
In-Depth Mouseflow Review: Best Analytics Tool of 2025
Introduction In today’s digital landscape, understanding user behavior is essential for optimizing websites and enhancing conversion rates. Mouseflow is an analytics tool designed to help businesses achieve just that.
Milestone Planner
Milestone Planner Review: The Best Tool for 2025 Projects
Introduction Milestone Planner is a versatile project management tool designed to streamline the tracking of project milestones for teams and individuals alike. Whether you’re a freelancer juggling multiple clients or part of a larger organization managing complex projects, Milestone Planner aims to simplify the process of milestone management.
Affinity Designer
In-Depth Affinity Designer Review: Best Design Tool of 2025
Introduction Affinity Designer is a professional graphic design software developed by Serif, providing a powerful alternative to industry giants like Adobe Illustrator. With its one-time purchase model, it appeals to illustrators, print designers, and budget-conscious creatives seeking robust design tools without the recurring subscription fees.
Penpot
Detailed Penpot Review: The Open-Source Design Tool of 2025
Introduction Penpot is an innovative open-source design and prototyping platform that aims to provide a free alternative to popular design tools like Figma. Targeted primarily at open-source advocates, budget-conscious designers, and those who prefer self-hosting solutions, Penpot is designed to facilitate collaborative design work while ensuring that users have complete control over their projects.
Adobe XD
Comprehensive Adobe XD Review: Top Design Tool of 2025
Introduction Adobe XD is a powerful UI/UX design tool that caters specifically to web and mobile application designers. As part of the Adobe Creative Cloud suite, it is designed to streamline the design process, allowing users to create wireframes, prototypes, and design specifications seamlessly.
Miro
Miro Review 2025: Features, Pricing & Alternatives
An in-depth review of Miro covering features, pricing, pros, cons, and who it's best for.
Comparisons by Nicole
Monday.com
LinearMonday.com vs Linear: A Comprehensive Comparison for 2025
Introduction Choosing the right project management tool can significantly impact the productivity and success of your team. In today's competitive landscape, tools like Monday.
CanvaMiroCanva vs Miro: Which Tool Reigns Supreme in 2025?
Introduction In the digital age, visual communication has become paramount for businesses, educators, and individuals alike. As more teams embrace remote work and digital collaboration, tools that facilitate design and brainstorming have gained traction.
Salesforce
Zoho CRMSalesforce vs Zoho CRM: Which Is Better in 2025?
Compare Salesforce and Zoho CRM to find the best option for your needs.
ClickUp
TrelloClickUp vs Trello: Which Is Better in 2025?
Compare ClickUp and Trello to find the best option for your needs.